Ives Roqueta was an Occitan author. He played a major role in the country's political and cultural movement. Roqueta was the president of the Institut d'Estudis Occitans (IEO) for a number of years and his brother Joan, better known as Joan Larzac, is also a writer and an Occitan activist. He founded the Ventadorn record company, which is credited for providing Nòva cançon singers with a media outlet.